Identity & Impact: Managing Communications for Authority Success.


The Zakat, Tax, and Customs Authority operates with high efficiency in collecting zakat, taxes, and customs duties, aiming to enhance the Kingdom's position as a global logistics hub. The Authority also oversees and manages all customs activities to achieve the highest levels of efficiency and competitiveness, while providing high-quality services focused on customer satisfaction.

Project Summary:

We effectively managed the internal and external communications of the Zakat, Tax, and Customs Authority, reinforcing its mission. We created diverse identities, including those for specific occasions such as International Customs Day and National Day. Various social media designs were developed, enhancing the Authority's digital presence. Additionally, we collaborated with the Authority on the "Zakati" campaign, which achieved notable success. The efforts in this campaign led to the Authority winning the International Excellence Award for Social Responsibility, highlighting the campaign's value and its positive impact on both the community and the institution itself.