DISCOVER
Case Study
BORA
Home Services Projects contact us
BORA
Business Management Platform • KSA

BORA
PLATFORM.

Role

Brand Identity & Digital Experience

Client

BORA

The Manifesto

ONE PLATFORM.
SMARTER BUSINESS.

BORA is a Saudi business management platform designed to bring projects, human resources, finance, compliance, and operational processes together in one secure workspace.

The Challenge

Overview

BORA brings together multiple areas of business management that are traditionally handled through separate systems and processes. The platform needed a clear and cohesive presence capable of communicating its broad functionality while maintaining a simple and accessible experience for different types of organizations. The challenge was to present BORA as a unified business platform rather than a collection of individual tools, while clearly communicating its capabilities across projects, finance, HR, compliance, operations, and AI-powered decision support.

Summary

The BORA experience brings together core business functions within one connected platform, creating a unified workspace for teams and organizations. Its system connects operational data across projects, opportunities, finances, employees, suppliers, tasks, compliance, and executive reporting. The platform also introduces an AI-powered assistant that understands organizational data and provides immediate answers to operational and financial questions, helping users move from data and analysis to execution, follow-up, reporting, and decision-making through one integrated workflow.

BORA Primary Brand Visual
01 / 18
BORA Brand Detail
02 / 18
BORA Identity System
03 / 18
BORA Spatial Application
04 / 18
Mark Architecture

Logotype & Glyph Grid

01 / Primary Lockup
BORA English Logotype
English Logotype
02 / Monogram Icon
BORA Icon Mark
Architectural Icon
Tactile Spectrum

Mineral Color Palette

#191818

Black

#FFFFFF

White

#07073B

Midnight Purple

#723EA0

Electric Violet

BORA Brand Application
05 / 18
BORA Brand Application
06 / 18
BORA Brand Moment
07 / 18

Atmospheric Spatial Luxury

Touchpoints & Rollout

Holistic Brand World

BORA Brand Application
08 / 18
BORA Brand Application
09 / 18
BORA Brand Application
10 / 18
BORA Brand Application
11 / 18
BORA Brand Application
12 / 18
Archive

Visual Contact Sheet

6 Systemic Assets
BORA Brand Asset 13
BORA Brand Asset 14
BORA Brand Asset 15
BORA Brand Asset 16
BORA Brand Asset 17
BORA Brand Asset 18

The Impact

+0.

Platform Features.

+0.

Business Workflows.

+0.

Management Tools.

+0.

Data & Reporting Views.

SAYAH

Next Case Study

SAYAH